March/April 2012
I Come To Bury Rudd Not To Praise Him
Having started the year by dishing out a few brickbats I honestly wanted the second edition of the 2012 Editorial to be more uplifting. I wanted to find some communication effort that I could wholeheartedly endorse and sing the praises of. Unfortunately, two monumental examples of communication incompetence have reared their heads over the last two months and left me with no alternative but to get stuck in.
The Australian Government has once again gone to extreme lengths to convince me that, beyond an ability to string a sentence together, no one has any idea how communication actually works in Canberra and the impact it has. Meanwhile, I have also had a friend remind me of the colossal incompetence commonly indulged in by Human Resources departments around the world as they spend huge amounts of money making employment decisions using scientifically invalid and completely irrelevant tests.
